I take AI ideas, de-risk them, and bring them to market fast.
20+ years across development, UX, delivery and AI-driven transformation — connecting technology, business and human workflows into solutions people actually use.
I started as a developer, moved into UX and product thinking, and evolved toward delivery leadership and consulting. Today I help organizations turn complex ideas into practical, scalable solutions that people actually use.
What makes me different is that I combine technical understanding with communication and delivery — prototyping, testing ideas, and working closely with engineers, stakeholders and business teams to make solutions usable, realistic and operationally effective.
My focus is increasingly on helping organizations introduce AI pragmatically, safely, and with real operational value — not hype. That means de-risking ideas early, keeping humans in the loop, and shipping AI that fits how teams actually work.
Based in Amsterdam, working with teams everywhere. If you have an unclear problem, a stalled AI initiative, or a delivery that needs structure — let's talk.